NOVEMBER MEETING: Gaining Inspiration from Customers - Bring User Research to your Agile Teams! Cristine Cravens


Gaining Inspiration from Customers - Bring User Research to your Agile Teams! Cristine Cravens
When: November 12th, 2020 (Second Thursday)
Where: Online
Time: 6:00 - 7:30 pm
Gaining Inspiration from Customers - Bring User Research to your Agile Teams!
When User Research works in tandem with agile it can reveal the unmet needs of your customers, inspire customer centric ideation. and deepen team collaboration while maintaining team velocity. This is enabled by investing in Research Ops, which builds the foundation needed to execute on research quickly, while improving quality.
Agenda
6:00pm: Welcome and Intro
6:15pm: Speaker
7:15pm: Wrap-up and Raffle
7:30pm: Adjourn
About Cristine Cravens
Cristine has been leading engaging, intuitive digital experiences for more than 20 years. She currently leads User Research at Kroger Technology & Digital, where she blends agile and user research to help teams collaboratively deepen customer empathy and understanding. Her past speaking engagements have included Midwest UX, American Marketing Association Ignite, and World IA Day Cincinnati. She is certified in Design Thinking.
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